Learn about the education calendars in Campus's Intelligence module
It's important to make sure that the marketing content you're creating is relevant to the education sector's calendar events. For example if you offer resources and workshops focused on students' wellbeing, then events and occasions such as Mental Health Week are ideal to build your strategy around.
With this in mind, one of our newest modules to Campus is Insights which gives you access to the United Kingdom and International Education Insights Calendars. Here we do all the hard work for you by providing a dynamic calendar, accessible only to Campus users, which provides you with dates of the education-sector calendar events which may be relevant to your marketing.
Start by heading over to the Intelligence Module, hovering over Education Calendar and then from the dropdown choosing either United Kingdom or International.
Once here, you'll see the calendar which is automatically focused on the month you are currently in and will show the results for the 'Categories' you have ticked:
On the left-hand side of the screen, you'll be able to change the specific date/month you are viewing by using the arrows.
On the right-hand side of the screen you'll be able to firstly change the layout:
Week - View the Calendar in 'Week' View.
Month - View the Calendar in the 'Month' View.
You can also click Agenda and view the calendar in text form (shown in the image below):
The final function is to click on Categories. Here you can choose which education calendar events you want to be able to see on your calendar:
